THE SIMPLE VERSION
What is HeyGen?
HeyGen turns a script into a presenter video using stock avatars, your consented Digital Twin or translated speech with lip sync. Templates, voices, brand elements and an editor make it especially practical for explainers, training and marketing.
✓ A good fit if you want to…
- Need a presenter without a camera setup
- Want translated versions with lip sync
- Make explainers, onboarding or training
– Choose another tool if you…
- Want cinematic scene generation
- Cannot obtain face or voice consent
- Need default no-training terms on a consumer plan
YOUR FIRST 10 MINUTES
Start in three steps
- 1Use a stock avatar firstLearn the workflow before creating a personal Digital Twin.
- 2Write for spoken deliveryUse short sentences, clear names and natural pauses.
- 3Check identity and meaningReview pronunciation, lip sync, translation, disclosure and consent.
Write a [duration] presenter script for [audience] explaining [topic]. Use a [tone] tone, three short sections and end with [call to action].
POPULAR USES
What can it help with?
PLANS
Free or paid?
Three videos per month, up to one minute each, with limited free creation features.
Best for testing a stock avatar and one short explainer.600 credits monthly plus broader creation, avatar and production features.
Best for one regular creator making presenter videos.1,000 credits monthly for more frequent and higher-volume production.
Best when monthly output is predictable; Business starts at $149.✓Free is enough if…three short videos are enough to test a stock avatar, voice, script and translation result.
+Consider paid if…you make presenter or translated videos regularly and can estimate the credits, quality and collaboration features required.
*Published US monthly prices checked on 24 August 2026. Creator is currently $24/month on annual billing. Free allowances can be 1–3 videos by region, and prices, credits and features can change.
GOOD TO KNOW
Safety and privacy
HeyGen requires a consent video for a Digital Twin, recorded by the same person whose likeness is used.
Non-enterprise content may be used to improve models unless the user follows the available opt-out route.
Do not use an avatar or translated voice to mislead people about who spoke or approved a message.
STILL CHOOSING?See the important differences side by side.
OFFICIAL EVIDENCE
Sources and freshness
We use official product and help pages for plan, access and privacy claims.
- Avatars, translation, voices and consent flow
- Free, Creator, Pro and Business pricing
- Training opt-out, moderation and impersonation risk